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August 20, 2010

Naming conventions

Eric Schmidt, the CEO of Google, is not a stupid person, although sometimes he plays one for media consumption. At least, that's how it seemed this week, when the Wall Street Journal reported that he had predicted, apparently in all seriousness, that the accumulation of data online may result in the general right for young people to change their names on reaching adulthood in order to escape the embarrassments of their earlier lives.

As Danah Boyd commented in response, it is to laugh.

For one thing, every trend in national and international law is going toward greater, permanent trackability. I know the UK is dumping the ID card and many US states are stalling on Real ID, but try opening a new bank account in the US or Europe, especially if you're a newly arrived foreigner. It's true that it's not so long ago - 20 years, perhaps - that people, especially in California, did change their names at the drop of an acid tablet. I'm fairly sure, for example, that the woman I once knew as Dancingtree Moonwater was not named that by her parents. But those days are gone with the anti-money laundering regulations, the anti-terrorist laws, and airport security.

For one thing, when is he imagining the adulthood moment to take place? When they're 17 and applying to college and need to cite their past records of good works, community involvement, and academic excellence? When they're 21 and graduating from college and applying for jobs and need to cite their past records of academic excellence, good works, and community involvement? I don't know about you, but I suspect that an admissions officer/prospective employer would be deeply suspicious of a kid coming of age today who had, apparently, no online history at all. Even if that child is a Mormon.

For another, changing your name doesn't change your identity (even if the change is because you got married). Investigators who track down people who've dropped out of their lives and fled to distant parts to start new ones often do so by, among other things, following their hobbies. You can leave your spouse, abandon your children, change jobs, and move to a distant location - but it isn't so easy to shake a passion for fly-fishing or 1957 Chevys. The right to reinvent yourself, as Action on Rights for Children's Terri Dowty pointed out during the campaign against the child-tracking database ContactPoint, is an important one. But that means letting minor infractions and youthful indiscretions fade into the mists of time, not to be pulled out and laughed until, say, 30 years hence, rather than being recorded in a database that thinks it "knows" you.

I think Schmidt knows all this perfectly well. And I think if such an infrastructure - turn 16, create a new identity - were ever to be implemented the first and most significant beneficiary would be...Google. I would expect most people's search engine use to provide as individual a fingerprint as, well, fingerprints. (This is probably less true for journalists, who research something different every week and therefore display the database equivalent of multiple personality disorder.)

Clearly if the solution to young people posting silly stuff online where posterity can bite them on the ass is a change of name the only way to do it is to assign kids online-only personas at birth that can be retired when they reach an age of reason. But in such a scenario, some kids would wind up wanting to adopt their online personas as their real ones because their online reputation has become too important in their lives. In the knowledge economy, as plenty of others have pointed out, reputation is everything.

This is, of course, not a new problem. As usual. When, in 1995, DejaNews (bought by Google some years back to form the basis of the Google Groups archive) was created, it turned what had been ephemeral Usenet postings into a permanent archive. If you think people post stupid stuff on Facebook now, when they know their friends and families are watching, you should have seen the dumb stuff they posted on Usenet when they thought they were in the online equivalent of Benidorm, where no one knew them and there were no consequences. Many of those Usenet posters were students. But I also recall the newly appointed CEO of a public company who went around the WELL deleting all his old messages. Didn't mean there weren't copies...or memories.

There is a genuine issue here, though, and one that a very smart friend with a 12-year-old daughter worries about regularly: how do you, as a parent, guide your child safely through the complexities of the online world and ensure that your child has the best possible options for her future while still allowing her to function socially with her peers? Keeping her offline is not an answer. Neither are facile statements from self-interested CEOs who, insulated by great wealth and technological leadership, prefer to pretend to themselves that these issues have already been decided in their favor.


Wendy M. Grossman's Web site has an extensive archive of her books, articles, and music, and an archive of all the earlier columns in this series.

July 9, 2010

The big button caper

There's a moment early in the second season of the TV series Mad Men when one of the Sterling Cooper advertising executives looks out the window and noticed, in a tone of amazement, that young people are everywhere. What he was seeing was, of course, the effect of the baby boom. The world really *was* full of young people.

"I never noticed it," I said to a friend the next day.

"Well, of course not," he said. "You were one of them."

Something like this will happen to today's children - they're going to wake up one day and think the world is awash in old people. This is a fairly obvious consequence of the demographic bulge of the Baby Boomers, which author Ken Dychtwald has compared to "a pig going through a python".

You would think that mobile phone manufacturers and network operators would be all over this: carrying a mobile phone is an obvious safety measure for an older, perhaps infirm or cognitively confused person. But apparently the concept is more difficult to grasp than you'd expect, and so Simon Rockman, the founder and former publisher of What Mobile and now working for the GSM Association, convened a senior mobile market conference on Tuesday.

Rockman's pitch is that the senior market is a business opportunity: unlike other market sectors it's not saturated; older users are less likely to be expensive data users and more loyal. The margins are better, he argued, even if average revenue per user is low.

The question is, how do you appeal to this market? To a large extend, seniors are pretty much like everyone else: they want gadgets that are attractive, even cool. They don't want the phone equivalent of support stockings. Still, many older people do have difficulties with today's ultra-tiny buttons, icons, and screens, iffy sound quality, and complex menu structures. Don't we all?

It took Ewan MacLeod, the editor of Mobile Industry Review to point out the obvious. What is the killer app for most seniors in any device? Grandchildren, pictures of. MacLeod has a four-week-old son and a mother whose desire to see pictures apparently could only be fully satisfied by a 24-hour video feed. Industry inadequacy means that MacLeod is finding it necessary to write his own app to make sending and receiving pictures sufficiently simple and intuitive. This market, he pointed out, isn't even price-sensitive. Tell his mother she'll need to spend £60 on a device so she can see daily pictures of her grandkids, and she'll say, "OK." Tell her it will cost £500, and she'll say..."OK."

I bet you're thinking, "But the iPhone!" And to some extent you're right: the iPhone is sleek, sexy, modern, and appealing; it has a zoom function to enlarge its display fonts, and it is relatively easy to use. And so MacLeod got all the grandparents onto iPhones. But he's having to write his own app to easily organize and display the photos the phones receive: the available options are "Rubbish!"

But even the iPhone has problems (even if you're not left-handed). Ian Hosking, a senior research associate at the Cambridge Engineering Design Centre, overlaid his visual impairment simulation software so it was easy to see. Lack of contrast means the iPhone's white on black type disappears unreadably with only a small amount of vision loss. Enlarging the font only changes the text in some fields. And that zoom feature, ah, yes, wonderful - except that enabling it requires you to double-tap and then navigate with three fingers. "So the visual has improved, but the dexterity is terrible."

Oops.

In all this you may have noticed something: that good design is good design, and a phone design that accommodates older people will also most likely be a more usable phone for everyone else. These are principles that have not changed since Donald Norman formulated them in his classic 1998 book The Design of Everyday Things. To be sure there is some progress. Evelyne Pupeter-Fellner, co-founder of Emporia, for example, pointed out the elements of her company's designs that are quietly targeted at seniors: the emergency call system that automatically dials, in turn, a list of selected family members or friends until one answers; the ringing mechanism that lights up the button to press to answer. The radio you can insert the phone into that will turn itself down and answer the phone when it rings. The design that lets you attach it to a walker - or a bicycle. The single-function buttons. Similarly, the Doro was praised.

And yet it could all be so different - if we would only learn from Japan, where nearly 86 percent of seniors have - and use data on - mobile phones, according to Kei Shimada, founder of Infinita.

But in all the "beyond big buttons" discussion and David Doherty's proposition that health applications will be the second killer app, one omission niggled: the aging population is predominantly female, and the older the cohort the more that is true.

Who are least represented among technology designers and developers?

Older women.

I'd call that a pretty clear mismatch. Somewhere between we who design and they who consume is your problem.

Wendy M. Grossman's Web site has an extensive archive of her books, articles, and music, and an archive of all the earlier columns in this series.

June 18, 2010

Things I learned at this year's CFP

- There is a bill in front of Congress to outlaw the sale of anonymous prepaid SIMs. The goal seems to be some kind of fraud and crime prevention. But, as Ed Hasbrouck points out, the principal people who are likely to be affected are foreign tourists and the Web sites who sell prepaid SIMS to them.

- Robots are getting near enough in researchers' minds for them to be spending significant amounts of time considering the legal and ethical consequences in real life - not in Asimov's fictional world where you could program in three safety llaws and your job was done. Ryan Calo points us at the work of Stanford student Victoria Groom on human-robot interaction. Her dissertation research not yet on the site, discovered that humans allocate responsibility for success and failure proportionately according to how anthropomorphic the robot is.

- More than 24 percent of tweets - and rising sharply - are sent by automated accounts, according to Miranda Mowbray at HP labs. Her survey found all sorts of strange bots: things that constantly update the time, send stock quotes, tell jokes, the tea bot that retweets every mention of tea...

- Google's Kent Walker, the 1997 CFP chair, believes that censorship is as big a threat to democracy as terrorism, and says that open architectures and free expression are good for democracy - and coincidentally also good for Google's business.

- Microsoft's chief privacy strategist, Peter Cullen, says companies must lead in privacy to lead in cloud computing. Not coincidentally, others are the conference note that US companies are losing business to Europeans in cloud computing because EU law prohibits the export of personal data to the US, where data protection is insufficient.

- It is in fact possible to provide wireless that works at a technical conference. And good food!

- The Facebook Effect is changing the attitude of other companies about user privacy. Lauren Gelman, who helps new companies with privacy issues, noted that because start-ups all see Facebook's success and want to be the next 400 million-user environment, there was a strong temptation to emulate Facebook's behavior. Now, with the angry cries mounting from consumers, she's having to spend less effort convincing them about the level of pushback companies will get from consumers if they change their policies and defy their expectations. Even so, it's important to ensure that start-ups include privacy in their budgets and not become an afterthought. In this respect, she makes me realize, privacy in 2010 is at the stage that usability was in the early 1990s.

- All new program launches come through the office of the director of Yahoo!'s business and human rights program, Ebele Okabi-Harris. "It's very easy for the press to focus on China and particular countries - for example, Australia last year, with national filtering," she said, "but for us as a company it's important to have a structure around this because it's not specific to any one region." It is, she added later, a "global problem".

- We should continue to be very worried about the database state because the ID cards repeal act continues the trend toward data sharing among government departments and agencies, according to Christina Zaba from No2ID.

- Information brokers and aggregators, operating behind the scenes, are amassing incredible amounts of details about Americans and it can require a great deal of work to remove one's information from these systems. The main customers of these systems are private investigators, debt collectors, media, law firms, and law enforcement. The Privacy Rights Clearinghouse sees many disturbing cases, as Beth Givens outlined, as does Pam Dixon's World Privacy forum.

- I always knew - or thought I knew - that the word "robot" was not coined by Asimov but by Karel Capek for his play R.U.R. (for "Rossum's Universal Robots", which coincidentally I also know that playing a robot in same was Michael Caine's first acting job). But Twitterers tell me that this isn't quite right. The word is derived from the Czech word "robota", "compulsory work for a feudal landlord". And that it was actually coined by Capek's older brother, Josef..

- There will be new privacy threats emerging from automated vehicles, other robots, and voicemail transcription services, sooner rather than later.

- Studying the inner workings of an organization like the International Civil Aviation Organization is truly difficult because the time scales - ten years to get from technical proposals to mandated standard, which is when the public becomes aware of - are a profound mismatch for the attention span of media and those who fund NGOs. Anyone who feels like funding an observer to represent civil society at ICAO should get in touch with Edward Hasbrouck.

- A lot of our cybersecurity problems could be solved by better technology.

- Lillie Coney has a great description of deceptive voting practices designed to disenfranchise the opposition: "It's game theory run amok!"

- We should not confuse insecure networks (as in vulnerable computers and flawed software) with unsecured networks (as in open wi-fi).

- Next year's conference chairs are EPIC's Lillie Coney and Jules Polonetsky. It will be in Washington, DC, probably the second or third week in June. Be there!

Wendy M. Grossman's Web site has an extensive archive of her books, articles, and music, and an archive of all the earlier columns in this series.

March 12, 2010

The cost of money

Everyone except James Allan scrabbled in the bag Joe DiVanna brought with him to the Digital Money Forum (my share: a well-rubbed 1908 copper penny). To be fair, Allan had already left by then. But even if he hadn't he'd have disdained the bag. I offered him my pocketful of medium-sized change and he looked as disgusted as if it were a handkerchief full of snot. That's what living without cash for two years will do to you.

Listen, buddy, like the great George Carlin said, your immune system needs practice.

People in developed countries talk a good game about doing away with cash in favor of credit cards, debit cards, and Oyster cards, but the reality, as Michael Salmony pointed out, is that 80 percent of payments in Europe are...cash. Cash seems free to consumers (where cards have clearer charges), but costs European banks €84 billion a year. Less visibly banks also benefit (when the shadow economy hoards high-value notes it's an interest-free loan), and governments profit from Seigniorage (when people buy but do not spend coins).

"Any survey about payment methods," Salmony said Wednesday, "reveals that in all categories cash is the preferred payment method." You can buy a carrot or a car; it costs you nothing directly; it's anonymous, fast, and efficient. "If you talk directly to supermarkets, they all agree that cash is brilliant - they have sorting machines, counting machines...It's optimized so well, much better than cards."

The "unbanked", of course, such as the London migrants Kavita Datta studies, have no other options. Talk about the digital divide, this is the digital money divide: the cashless society excludes people who can't show passports, can't prove their address, or are too poor to have anything to bank with.

"You can get a job without a visa, but not without a bank account," one migrant worker told her. Electronic payments, ain't they grand?

But go to Africa, Asia, or South America, and everything turns upside down. There, too, cash is king - but there, unlike here with banks and ATMs on every corner and a fully functioning system of credit cards and other substitutes, cash is a terrible burden. Of the 2.6 billion people living on less than $2 a day, said Ignacio Mas, fewer than 10 percent have access to formal financial services. Poor people do save, he said, but their lack of good options means they save in bad ways.

They may not have banks, but most do have mobile phones, and therefore digital money means no long multi-bus rides to pay bills. It means being able to send money home at low cost. It means saving money that can't be easily stolen. In Ghana 80 percent of the population have no access to financial services - but 80 percent are covered by MTN, which is partnering with the banks to fill the gap. In Pakistan, Tameer Microfinance Bank partnered with Telenor to launch Easy-Peisa, which did 150,000 transactions its first month and expects a million by December. One million people produce milk in Pakistan; Nestle pays them all painfully by check every month. The opportunity in these countries to leapfrog traditional banking and head into digital payments is staggering, and our banks won't even care. The average account balance of customers for Kenya's M-Pesa customers is...$3.

When we're not destroying our financial system, we have more choices. If we're going to replace cash, what do we replace it with and what do we need? Really smart people to figure out how to do it right - like Isaac Newton, said Thomas Levenson. (Really. Who knew Isaac Newton had a whole other life chasing counterfeiters?) Law and partnership protocols and banks to become service providers for peer-to-peer finance, said Chris Cook. "An iTunes moment," said Andrew Curry. The democratization of money, suggested conference organizer David Birch.

"If money is electronic and cashless, what difference does it make what currency we use?" Why not...kilowatt hours? You're always going to need to heat your house. Global warming doesn't mean never having to say you're cold.

Personally, I always thought that if our society completely collapsed, it would be an excellent idea to have a stash of cigarettes, chocolate, booze, and toilet paper. But these guys seemed more interested in the notion of Facebook units. Well, why not? A currency can be anything. Second Life has Linden dollars, and people sell virtual game world gold for real money on eBay.

I'd say for the same reason that most people still walk around with notes in their wallet and coins in their pocket: we need to take our increasing abstraction step by step. Many have failed with digital cash, despite excellent technology, because they asked people to put "real" money into strange units with no social meaning and no stored trust. Birch is right: storing value in an Oyster card is no different than storing value in Beenz. But if you say that money is now so abstract that it's a collective hallucination, then the corroborative details that give artistic verisimilitude to an otherwise bald and unconvincing currency really matter.

Wendy M. Grossman's Web site has an extensive archive of her books, articles, and music, and an archive of the earlier columns in this series.

September 11, 2009

Public broadcasting

It's not so long ago - 2004, 2005 - that the BBC seemed set to be the shining champion of the Free World of Content, functioning in opposition to *AA (MPAA, RIAA) and general entertainment industry desire for total content lockdown. It proposed the Creative Archive; it set up BBC Backstage; and it released free recordings of the classics for download.

But the Creative Archive released some stuff and then ended the pilot in 2006, apparently because much of the BBC's content doesn't really belong to it. And then came the iPlayer. The embedded DRM, along with its initial Windows-only specification (though the latter has since changed), made the BBC look like less of a Free Culture hero.

Now, via the consultative offices of Ofcom we learn that the BBC wants to pacify third-party content owners by configuring its high-definition digital terrestrial services - known to consumers as Freeview HD - to implement copy protection. This request is, of course, part of the digital switchover taking place across the country over the next four years.

The thing is, the conditions under which the BBC was granted the relevant broadcasting licenses require that content be broadcast free-to-air. That is, unencrypted, which of course means no copy protection. So the BBC's request is to be allowed instead to make the stream unusable to outsiders by compressing the service information data using in-house-developed lookup tables. Under the proposal, the BBC will make those tables available free of charge to manufacturers who agree to its terms. Or, pretty clearly, the third party rights holders' terms.

This is the kind of hair-splitting the American humorist Jean Kerr used to write about when she detailed conversations with her children. She didn't think, for example, to include in the long list of things they weren't supposed to do when they got up first on a Sunday morning, the instruction not to make flour paste and glue together all the pages of the Sunday New York Times. "Now, of course, I tell them."

When the BBC does it, it's not so funny. Nor is it encouraging in the light of the broader trend toward claiming intellectual property protection in metadata when the data itself is difficult to restrict. Take, for example, the MTA's Metro-North Railroad, which runs commuter trains (on which Meryl Streep and Robert de Niro so often met in the 1984 movie Falling in Love) from New York City up both sides of the Hudson River to Connecticut. MTA has been issuing cease-and-desist orders to the owner of StationStops a Web site and iPhone schedule app dedicated to the Metro-North trains, claiming that it owns the intellectual property rights in its scheduling data. If it were in the UK, the Guardian's Free Our Data campaign would be all over it.

In both cases - and many others - it's hard to understand the originating organisation's complaint. Metro-North is in the business of selling train tickets; the BBC is supposed to measure its success in 1) the number of people who consumer its output; 2) the educational value of its output to the license fee-paying public. Promulgating schedule data can only help Metro-North, which is not a commercial company but a public benefit corporation owned by the State of New York. It's not going to make much from selling data licenses.

The BBC's stated intention is to prevent perfect, high-definition copies of broadcast material from escaping into the hands of (evil) file-sharers. The alternative, it says, would be to amend its multiplex license to allow it to encrypt the data streams. Which, they hasten to add, would require manufacturers to amend their equipment, which they certainly would not be able to do in time for the World Cup next June. Oh, the horror!

Fair enough, the consumer revolt if people couldn't watch the World Cup in HD because their equipment didn't support the new encryption standard would indeed be quite frightening to behold. But the BBC has a third alternative: tell rights holders that the BBC is a public service broadcaster, not a policeman for hire.

Manufacturers will still have to modify equipment under the more "modest" system information compression scheme: they will have to have a license. And it seems remarkably unlikely that licenses would be granted to the developers of open source drivers or home-brew devices such as Myth TV, and of course it couldn't be implemented retroactively in equipment that's already on the market. How many televisions and other devices will it break in your home?

Up until now, in contrast to the US situation, the UK's digital switchover has been pretty gentle and painless for a lot of people. If you get cable or satellite, at some point you got a new set-top box (mine keep self-destructing anyway); if you receive all your TV and radio over the air you attached a Freeview box. But this is the broadcast flag and the content management agenda all over again.

We know why rights holders want this. But why should the BBC adopt their agenda? The BBC is the best-placed broadcasting and content provider organisation in the world to create a parallel, alternative universe to the strictly controlled one the commercial entertainment industry wants. It is the broadcaster that commissioned a computer to educate the British public. It is the broadcaster that belongs to the people. Reclaim your heritage, guys.

Wendy M. Grossman's Web site has an extensive archive of her books, articles, and music, and an archive of the earlier columns in this series. Readers are welcome to post here follow on Twitter, or send email to netwars@skeptic.demon.co.uk.

September 4, 2009

Nothing ventured, nothing lost

What does a venture capitalist do in a recession?

"Panic." Hermann Hauser says, then laughs. It is, in fact, hard to imagine him panicking if you've heard the stories he tells about his days as co-founder of Acorn Computers. He's quickly on to his real, more measured, view.

"It's just the bottom of the cycle, and people my age have been through this a number of times before. Though many people are panicking, I know that normally we come out the other end. If you just look at the deals I'm seeing at the moment, they're better than any deals I've seen in my entire life." The really positive thing, he says, is that, "The speed and quality of innovation are speeding up and not slowing down. If you believe that quality of innovation is the key to a successful business, as I do, then this is a good era. We have got to go after the high end of innovation - advanced manufacturing and the knowledge-based economy. I think we are quite well placed to do that." Fortunately, Amadeus had just raised a fund when the recession began, so it still has money to invest; life is, he admits, less fun for "the poor buggers who have to raise funds."

Among the companies he is excited about is Plastic Logic, which is due to release its first product next year, a competitor to the Kindle that will have a much larger screen, be much lighter, and will also be a computing platform with 3g, Bluetooth, and Wi-fi all built in, all built on plastic transistors that will be green to produce, more responsive than silicon - and sealed against being dropped in the bath water. "We have the world beat," he says. "It's just the most fantastic thing."

Probably if you ask any British geek above the age of 39, an Acorn BBC Micro figured prominently in their earliest experiences with computing. Hauser was and is not primarily a technical guy - although his idea of exhilarating vacation reading is Thermal Physics, by Charles Kittel and Herbert Kroemer - but picking the right guys to keep supplied with tea and financing is a rare skill, too.

"As I go around the country, people still congratulate me on the BBC Micro and tell me how wonderful it was. Some are now professors in computer science and what they complain about is that as people switched over to PCs - on the BBC Micro everybody knew how to program. The main interface was a programming interface, and it was so easy to program in BASIC everybody did it. Kids have no clue what programming is about - they just surf the Net. Nobody really understands any more what a computer does from the transistor up. It's a dying breed of people who actually know that all this is built on CMOS gates and can build it up from there."

Hauser went on to found an early effort in pen computing - "the technology wasn't good enough" and "the basic premise that I believed in, that pen computing would be important because everybody knew how to wield a pen just wasn't true" - and then the venture capital fund Amadeus, through which he helped fund, among others, leading Bluetooth chip supplier CSR. Britain, he says, is a much more hospitable environment now than it was when he was trying to make his Cambridge bank manager understand Acorn's need for a £1 million overdraft. Although, he admits now, "I certainly wouldn't have invested in myself." And would have missed Acorn's success.

"I think I'm the only European who's done four billion-dollar companies," he says. "Of course I've failed a lot. I assume that more of my initiatives that I've founded finally failed than finally succeeded."

But times have changed since consultants studied Acorn's books and told them to stop trading immediately because they didn't understand how technology companies worked. "All the building blocks you need to have to have a successful technology cluster are now finally in place," he says. "We always that the technology, but we always lacked management, and we've grown our own entrepreneurs now in Britain." He calls Stan Boland, CEO of 3g USB stock manufacturer Icera and Acorn's last managing director a "rock star" and "one of the best CEOs I have come across in Europe or the US." In addition, he says, "There is also a chance of attracting the top US talent, for the first time." However, "The only thing I fear and that we have to be careful about is that the relative decline doesn't turn into an absolute decline."

One element of Britain's changing climate with respect to technology investment that Hauser is particularly proud of is helping create tax credits and taper relief for capital gains through his work on Leon Mandelson's advisory panel on new industry and new jobs. "The reason I have done it is that I don't believe in the post-industrial society. We have to have all parts of industry in our country."

Hauser's latest excitement is stem cells; he's become the fourth person in the world to have his entire genome mapped. "It's the beginning of personal medicine."

The one thing that really bemuses him is being given lifetime achievement awards. "I have lived in the future all my life, and I still do. It's difficult to accept that I've already created a past. I haven't done yet the things I want to do!"


Wendy M. Grossman's Web site has an extensive archive of her books, articles, and music, and an archive of all the earlier columns in this series. Readers are welcome to post here, follow on Twitter, or send email to netwars@skeptic.demon.co.uk.

June 13, 2009

Futures

"What is the future of computers, freedom, and privacy?" a friend asked over lunch, apparently really wanting to know. This was ten days ago, and I hesitated before finding an out.

"I don't know," I said. "I haven't been to the conference yet.

Now I have been to the conference, at least this year's instance of it, and I still don't really know how to answer this question. As always, I've come away with some ideas to follow up, but mostly the sense of a work in progress. How do some people manage to be such confident futurologists?

I don't mean science fiction writers: while they're often confused with futurologists and Arthur C. Clarke's track record in predicting communications satellites notwithstanding, they're not, really. They're storytellers who take our world, change a few variables, and speculate. I also don't mean trend-spotters, who see a few instances of something and generalize from there, or pundits, who are just very, very good at quotables.

Futurologists are good at the backgrounds science fiction writers use - but not good at coming up with stories. They're not, as I had it explained to me once, researchers, because they dream rather than build things. The smart ones have figured out that dramatic predictions get more headlines - and funding - than mundane ones and they have a huge advantage over urban planners and actuaries: they don't have to be right, just interesting. (Whereas, a "psychic seer" like Nostradamus doesn't even have to be interesting as long as his ramblings are vague enough to be reinterpretable every time some new major event comes along.)

It's perennially intriguing how much of the past images of the future throw away: changing fashions in clothing, furniture, and lifestyles leave no trace. Take, for example, Popular Mechanics' 1950 predictions for 2000. Some of that article is prescient: converging televisions and telephones, for example. Some extrapolates from then new technologies such as X-rays, plastics, and frozen foods. But far more of it is a reminder of how much better the future was in the past: family helicopters, solar power in real, widespread use, cheap housing. And yet even more of it reflects the constrained social roles of the 1950s: the assumption that all those synthetic plastic fabrics, furniture, and finishings would be hosed down by...the woman of the house.

I'll bet the guy who wrote that had a wife who was always complaining about having to do all the housework. And didn't keep his books at home. Or family heirlooms, personal memorabilia, or silly gewgaws picked up on that trip to Pittsburgh. I'm not entirely clear why anyone would find frozen milk and candy made from sawdust appealing, though I suppose home cooking is indeed going out of style.

But my friend's question was serious: I can't answer it by throwing extravagantly wild imaginings at it for their entertainment value. Plus, he's probably most interested in his lifetime and that of his children, and it's a simple equation that the farther out the future you're predicting the less plausible you have to be.

It's not hard to guess that computing power will continue to grow, even if it doesn't continue to keep pace with Moore's Law and is counterbalanced by the weight of Page's Law. What *is* hard to guess is how people will want to use it. To most of the generation writing the future in the 1950s, when World War II and the threat of Nazism was fresh, it was probably inconceivable that the citizens of democratic countries would be so willing to allow so many governments to track them in detail. As inconceivable, I suppose, as that the pill would come along a few years later and wipe away the social order they believed was nature's way. Orwell, of course, foresaw the possibilities of a surveillance society, but he imagined the central control of a giant government, not a society where governments rely on commercial companies to fill out their dossiers on citizens.

I find it hard to imagine dramatic futures in part because I do believe most people want to hold onto at least parts of their past, and therefore that any future we construct will be more like Terry Gilliam's movies than anything else, festooned with bizarre duct work and populated by junk that's either come back into fashion or that we simply forgot to throw away. And there are plenty of others around to predict the apocalypse (we run out of energy, three-quarters of the world's population dies, economic and environmental collapse, will you burn that computer or sit on it?) or its opposite (we find the Singularity, solve our energy problems, colonize space, and fix biology so we live forever). Neither seems to me the most likely.

I doubt my friend would have been satisfied with the answer: "More of the same, only different." But my guess is that the battle to preserve privacy will continue for a long time. Every increase in computing power makes greater surveillance possible, and 9/11 provided the seeming justification that overrode the fading memory of what was at stake in World War II. It won't be until an event with that kind of impact reminds people of the risk you take when you allow "If you have nothing to hide, you have nothing to fear" to become society's mantra that the mainstream will fight to take back their privacy.


Wendy M. Grossman's Web site has an extensive archive of her books, articles, and music, and an archive of the earlier columns in this series. Readers are welcome to post here, follow on Twitter, or send email to netwars@skeptic.demon.co.uk (but please turn off HTML).

May 29, 2009

Three blind governments

I spent my formative adult years as a musician. And even so, if I were forced to choose to sacrifice one of my senses as a practical matter pick sight over hearing: as awful and isolating as it would be to be deaf it would be far, far worse to be blind.

Lack of access to information and therefore both employment and entertainment is the key reason. How can anyone participate in the "knowledge economy" if you can't read?

Years ago, when I was writing a piece about disabled access to the Net, the Royal National Institute for the Blind put me in touch with Peter Brasher, a consultant who was particularly articulate on the subject of disabled access to computing.

People tend to make the assumption - as I did - that the existence of Braille editions and talking books meant that blind and partially sighted people were catered for reasonably well. In fact, he said, only 8 percent of the blind population can read Braille; its use is generally confined to those who are blind from childhood (although see here for a counterexample). But by far and away the majority of vision loss comes later in life. It's entirely possible that the percentage of Braille readers is now considerably less; today's kids are more likely to be taught to rely on technology - text-to-speech readers, audio books, and so on. From 50 percent in the 1950s, the percentage of blind American children learning Braille has dropped to 10 percent.

There's a lot of concern about this which can be summed up by this question: if text-to-speech technology and audio books are so great, why aren't sighted kids told to use them instead of bothering to learn to read?

But the bigger issue Brasher raised was one of independence. Typically, he said, the availability of books in Braille depends on someone with an agenda, often a church. The result for an inquisitive reader is a constant sense of limits. Then computers arrived, and it became possible to read anything you wanted of your own choice. And then graphical interfaces arrived and threatened to take it all away again; I wrote here about what it's like to surf the Web using the leading text-to-speech reader, JAWS. It's deeply unpleasant, difficult, tiring, and time-consuming.

When we talk about people with limited ability to access books - blind, partially sighted; in other cases fully sighted but physically disabled - we are talking about an already deeply marginalized and underserved population. Some of the links above cite studies that show that unemployment among the Braille-reading blind population is 44 percent - and 77 percent among blind non-Braille readers. Others make the point that inability to access printed information interferes with every aspect of education and employment.

And this is the group that this week's meeting of the Standing Committee on Copyright and Related Rights at the World Intellectual Property Office has convened to consider. Should there be a blanket exception to allow the production of alternative formats of books for the visually impaired and disabled?

The proposal, introduced by Brazil, Paraguay, and Ecuador, seems simple enough, and the cause unarguable. The World Blind Union estimates that 95 percent of books never become available in alternative formats and when they do it's after some delay. As Brasher said nearly 15 years ago, such arrangements depend on the agendas ofcharitable organizations.

The culprit, as in so many net.wars, is copyright law. The WBU published arguments for copyright reform (DOC) in 2004. Amazon's Kindle is a perfect example of the problem: bowing to the demands of publishers, text-to-speech can be - and is being - turned off in the Kindle. The Kindle - any ebook reader with speech capabilities - ought to have been a huge step forward for disabled access to books.

And now, according to Twits present, at WIPO, the US, Canada, and the EU are arguing against the idea of this exemption. (They're not the only ones; elsewhere, the Authors Guild has argued that exemptions should be granted by special license and registration, something I'd certainly be unhappy about if I were blind.)

Governments, particularly democratic ones, are supposed to be about ensuring equal opportunities for all. They are supposed to be about ensuring fair play. What about the American Disabilities Act, the EU's charter of fundamental human rights, and Canada's human rights act? Can any of these countries seriously argue that the rights of publishers and copyright holders trump the needs of a seriously disadvantaged group of people that every single one of us is at risk of joining?

While it's clear that text-to-speech and audio books don't solve every problem, and while the US is correct to argue that copyright is only one of a number of problems confronting the blind, when the WBU argues that copyright poses a significant barrier to access shouldn't everyone listen? Or are publishers confused by the stereotypical image of the pirate with the patch over one eye?

If governments and rightsholders want us to listen to them about other aspects of copyright law, they need to be on the right side of this issue. Maybe they should listen to their own marketing departments about the way it looks when rich folks kick people who are already disadvantaged - and then charge for the privilege.

Wendy M. Grossman's Web site has an extensive archive of her books, articles, and music, and an archive of all the earlier columns in this series. Readers are welcome to post here, follow on Twitter, or email netwars@skeptic.demon.co.uk (but please turn off HTML).

April 11, 2009

Statebook of the art

The bad thing about the Open Rights Group's new site, Statebook is that it looks so perfectly simple to use that the government may decide it's actually a good idea to implement something very like it. And, unfortunately, that same simplicity may also create the illusion in the minds of the untutored who still populate the ranks of civil servants and politicians that the technology works and is perfectly accurate.

For those who shun social networks and all who sail in her: Statebook's interface is an almost identical copy of that of Facebook. True, on Facebook the applications you click on to add are much more clearly pointless wastes of time, like making lists of movies you've liked to share with your friends or playing Lexulus (the reinvention of the game formerly known as Scrabulous until Hasbrouck got all huffy and had it shut down).

Politicians need to resist the temptation to believe it's as easy as it looks. The interfaces of both the fictional Statebook and the real Facebook look deceptively simple. In fact, although friends tell me how much they like the convenience of being able to share photos with their friends in a convenient single location, and others tell me how much they prefer Facebook's private messaging to email, Facebook is unwieldy and clunky to use, requiring a lot of wait time for pages to load even over a fast broadband connection. Even if it weren't, though, one of the difficulties with systems attempting to put EZ-2-ewes front ends on large and complicated databases is that they deceive users into thinking the underlying tasks are also simple.

A good example would be airline reservations systems. The fact is that underneath the simple searching offered by Expedia or Travelocity lies some extremely complex software; it prices every itinerary rather precisely depending on a host of variables. These may not just the obvious things like the class of cabin, but the time of day, the day of the week, the time of year, the category of flyer, the routing, how far in advance the ticket is being purchased, and the number of available seats left. Only some of this is made explicit; frequent flyers trying to maxmize their miles per dollar despair while trying to dig out arcane details like the class of fare.

In his 1988 book The Design of Everyday Things, Donald Norman wrote about the need to avoid confusing the simplicity or complexity of an interface with the characteristics of the underlying tasks. He also writes about the mental models people create as they attempt to understand the controls that operate a given device. His example is a refrigerator with two compartments and two thermostatic controls. An uninformed user naturally assumes each thermostat controls one compartment, but in his example, one control sets the thermostat and the other directs the proportion of cold air that's sent to each comparment. The user's mental model is wrong and, as a consequence, attempts that user makes to set the temperature will also, most likely, be wrong.

In focusing on the increasing quantity and breadth of data the government is collecting on all of us, we've neglected to think about how this data will be presented to its eventual users. We have warned about the errors that build up in very large databases that are compiled from multiple sources. We have expressed concern about surveillance and about its chilling impact on spontaneous behaviour. And we have pointed out that data is not knowledge; it is very easy to take even accurate data and build a completely false picture of a person's life. Perhaps instead we should be focusing on ensuring that the software used to query these giant databases-in-progress teaches users not to expect too much.

As an everyday example of what I mean, take the automatic line-calling system used in tennis since 2005, Hawkeye. Hawkeye is not perfectly accurate. Its judgements are based on reconstructions that put together the video images and timing data from four or more high-speed video cameras. The system uses the data to calculate the three-dimensional flight of the ball; it incorporates its knowledge of the laws of physics, its model of the tennis court, and its database of the rules of the game in order to judge whether the ball is in or out. Its official margin for error is 3.6mm.

A study by two researchers at Cardiff University disputed that number. But more relevant here, they pointed out that the animated graphics used to show the reconstructed flight of the ball and the circle indicating where it landed on the court surface are misleading because they look to viewers as though they are authoritative. The two researchers, Harry Collins and Robert Evans, proposed that in the interests of public education the graphic should be redesigned to display the margin for error and the level of confidence.

This would be a good approach for database matches, too, especially since the number of false matches and errors will grow with the size of the databases. A real-life Statebook that doesn't reflect the uncertainty factor of each search, each match, and each interpretation next to every hit would indeed be truly dangerous.

Wendy M. Grossman's Web site has an extensive archive of her books, articles, and music, and an archive of all the earlier columns in this series. Readers are welcome to post here, at net.wars home, at her personal blog, or by email to netwars@skeptic.demon.co.uk (but please turn off HTML).

April 3, 2009

Copyright encounters of the third dimension

Somewhere around 2002, it occurred to me that the copyright wars we're seeing over digitised intellectual property - music, movies, books, photographs - might, in the not-unimaginable future be repeated, this time with physical goods. Even if you don't believe that molecular manufacturing will ever happen, 3D printing and rapid prototyping machines offer the possibility of being able to make a large number of identical copies of physical goods that until now were difficult to replicate without investing in and opening a large manufacturing facility.

Lots of people see this as a good thing. Although: Chris Phoenix, co-founder of the Center for Responsible Nanotechnology, likes to ask, "Will we be retired or unemployed?"

In any case, I spent some years writing a book proposal that never went anywhere, and then let the idea hang around uselessly, like a human in a world where robots have all the jobs.

Last week, at the University of Edinburgh's conference on governance of new technologies (which I am very unhappy to have missed), RAF engineer turned law student Simon Bradshaw presented a paper on the intellectual property consequences of "low-cost rapid prototyping". If only I'd been a legal scholar...

It turns out that as a legal question rapid prototyping has barely been examined. Bradshaw found nary a reference in a literature search. Probably most lawyers think this stuff is all still just science fiction. But, as Bradshaw does, make some modest assumptions, and you find that perhaps three to five years from now we could well be having discussions about whether Obama was within the intellectual property laws to give the Queen a printed-out, personalized iPod case designed to look like Elvis, whose likeness and name are trademarked in the US. Today's copyright wars are going to seem so *simple*.

Bradshaw makes some fairly reasonable assumptions about this timeframe. Until recently, you could pay anywhere from $20,000 to $1.5 million for a fabricator/3D printer/rapid prototyping machine. But prices and sizes are dropping and functionality is going up. Bradshaw puts today's situation on a par with the state of personal computers in the late 1970s, the days of the Commodore PET and the Apple II and home kids like the Sinclair MK14. Let's imagine, he says, the world of the second generation fabricator: the size of a color laser printer, cost $1,000 or less, fed with readily available plastic, better than 0.1mm resolution (and in color), 20cm cube maximum size, and programmable by enthusiasts.

As the UK Intellectual Property Office will gladly tell you, there are four kinds of IP law: copyright, patent, trademark, and design. Of these, design is by far the least known; it's used to protect what the US likes to call "trade dress", that is, the physical look and feel of a particular item. Apple, for example, which rarely misses a trick when it comes to design, applied for a trademark on the iPhone's design in the US, and most likely registered it under the UK's design right as well. Why not? Registration is cheap (around £200), and the iPhone design was genuinely innovative.

As Bradshaw analyzes it, all four of these types of IP law could apply to objects created using 3D printing, rapid prototyping, fabricating...whatever you want to call it. And those types of law will interact in bizarre and unexpected ways - and, of course, differently in different countries.

For example: in the UK, a registered design can be copied if it's done privately and for non-commercial use. So you could, in the privacy of your home, print out copies of a test-tube stand (in Bradshaw's example) whose design is registered. You could not do it in a school to avoid purchasing them.

Parts of the design right are drafted so as to prevent manufacturers from using the right to block third-parties from making spare parts. So using your RepRap to make a case for your iPod is legal as long as you don't copy any copyrighted material that might be floating around on the surface of the original. Make the case without Elvis.

But when is an object just an object and when is it a "work of artistic merit"? Because if what you just copied is a sculpture, you're in violation of copyright law. And here, Bradshaw says, copyright law is unhelpfully unclear. Some help has come from the recent ruling in Lucasfilm v Ainsworth, the case about the stormtrooper helmets copied from the first Star Wars movie. Is a 3D replica of a 2D image a derivative work?

Unsurprisingly, it looks like US law is less forgiving. In the helmet case, US courts ruled in favor of Lucasfilm; UK courts drew a distinction between objects that had been created for artistic purposes in their own right and those that hadn't.

And that's all without even getting into the thing that if everyone has a fabricator there are whole classes of items that might no longer be worth selling. In that world, what's going to be worth paying for is the designs that drive the fabricators. Think knitted Dr Who puppets, only in 3D.

It's all going to be so much fun, dontcha think?

Wendy M. Grossman's Web site has an extensive archive of her books, articles, and music, and an archive of all the earlier columns in this series. Readers are welcome to post here, at net.wars home, at her personal blog, or by email to netwars@skeptic.demon.co.uk (but please turn off HTML).

December 5, 2008

Saving seeds

The 17 judges of the European Court of Human Rights ruled unanimously yesterday that the UK's DNA database, which contains more than 3 million DNA samples, violates Article 8 of the European Convention on Human Rights. The key factor: retaining, indefinitely, the DNA samples of people who have committed no crime.

It's not a complete win for objectors to the database, since the ruling doesn't say the database shouldn't exist, merely that DNA samples should be removed once their owners have been acquitted in court or the charges have been dropped. England, the court said, should copy Scotland, which operates such a policy.

The UK comes in for particular censure, in the form of the note that "any State claiming a pioneer role in the development of new technologies bears special responsibility for striking the right balance..." In other words, before you decide to be the first on your block to use a new technology and show the rest of the world how it's done, you should think about the consequences.

Because it's true: this is the kind of technology that makes surveillance and control-happy governments the envy of other governments. For example: lacking clues to lead them to a serial killer, the Los Angeles Police Department wants to copy Britain and use California's DNA database to search for genetic profiles similar enough to belong to a close relative .The French DNA database, FNAEG, was proposed in 1996, created in 1998 for sex offenders, implemented in 2001, and broadened to other criminal offenses after 9/11 and again in 2003: a perfect example of function creep. But the French DNA database is a fiftieth the size of the UK's, and Austria's, the next on the list, is even smaller.

There are some wonderful statistics about the UK database. DNA samples from more than 4 million people are included on it. Probably 850,000 of them are innocent of any crime. Some 40,000 are children between the ages of 10 and 17. The government (according to the Telegraph) has spent £182 million on it between April 1995 and March 2004. And there have been suggestions that it's too small. When privacy and human rights campaigners pointed out that people of color are disproportionately represented in the database, one of England's most experienced appeals court judges, Lord Justice Sedley, argued that every UK resident and visitor should be included on it. Yes, that's definitely the way to bring the tourists in: demand a DNA sample. Just look how they're flocking to the US to give fingerprints, and how many more flooded in when they upped the number to ten earlier this year. (And how little we're getting for it: in the first two years of the program, fingerprinting 44 million visitors netted 1,000 people with criminal or immigration violations.)

At last week's A Fine Balance conference on privacy-enhancing technologies, there was a lot of discussion of the key technique of data minimization. That is the principle that you should not collect or share more data than is actually needed to do the job. Someone checking whether you have the right to drive, for example, doesn't need to know who you are or where you live; someone checking you have the right to borrow books from the local library needs to know where you live and who you are but not your age or your health records; someone checking you're the right age to enter a bar doesn't need to care if your driver's license has expired.

This is an idea that's been around a long time - I think I heard my first presentation on it in about 1994 - but whose progress towards a usable product has been agonizingly slow. IBM's PRIME project, which Jan Camenisch presented, and Microsoft's purchase of Credentica (which wasn't shown at the conference) suggest that the mainstream technology products may finally be getting there. If only we can convince politicians that these principles are a necessary adjunct to storing all the data they're collecting.

What makes the DNA database more than just a high-tech fingerprint database is that over time the DNA stored in it will become increasingly revealing of intimate secrets. As Ray Kurzweil kept saying at the Singularity Summit, Moore's Law is hitting DNA sequencing right now; the cost is accordingly plummeting by factors of ten. When the database was set up, it was fair to characterize DNA as a high-tech version of fingerprints or iris scans. Five - or 15, or 25, we can't be sure - years from now, we will have learned far more about interpreting genetic sequences. The coded, unreadable messages we're storing now will be cleartext one day, and anyone allowed to consult the database will be privy to far more intimate information about our bodies, ourselves than we think we're giving them now.

Unfortunately, the people in charge of these things typically think it's not going to affect them. If the "little people" have no privacy, well, so what? It's only when the powers they've granted are turned on them that they begin to get it. If a conservative is a liberal who's been mugged, and a liberal is a conservative whose daughter has needed an abortion, and a civil liberties advocate is a politician who's been arrested...maybe we need to arrest more of them.

Wendy M. Grossman's Web site has an extensive archive of her books, articles, and music, and an archive of all the earlier columns in this series. Readers are welcome to post here, at net.wars home, at her personal blog, or by email to netwars@skeptic.demon.co.uk (but please turn off HTML).

November 21, 2008

The art of the impossible

So the question of last weekend very quickly became: how do you tell plausible fantasy from wild possibility? It's a good conversation starter.

One friend had a simple assessment: "They are all nuts," he said, after glancing over the weekend's program. The problem is that 150 years ago anyone predicting today's airline economy class would also have sounded nuts.

Last weekend's (un)conference was called Convergence, but the description tried to convey the sense of danger of crossing the streams. The four elements that were supposed to converge: computing, biotech, cognitive technology, and nanotechnology. Or, as the four-colored conference buttons and T-shirts had it, biotech, infotech, cognotech, and nanotech.

Unconferences seem to be the current trend. I'm guessing, based on very little knowledge, that it was started by Tim O'Reilly's FOO camps or possibly the long-running invitation-only Hackers conference. The basic principle is: collect a bunch of smart, interesting, knowledgeable people and they'll construct their own program. After all, isn't the best part of all conferences the hallway chats and networking, rather than the talks? Having been to one now (yes, a very small sample), I think in most cases I'm going to prefer the organized variety: there's a lot to be said for a program committee that reviews the proposals.

The day before, the Center for Responsible Nanotechnology ran a much smaller seminar on Global Catastrophic Risks. It made a nice counterweight: the weekend was all about wild visions of the future; the seminar was all about the likelihood of our being wiped out by biological agents, astronomical catastrophe, or, most likely, our own stupidity. Favorite quote of the day, from Anders Sandberg: "Very smart people make very stupid mistakes, and they do it with surprising regularity." Sandberg learned this, he said, at Oxford, where he is a philosopher in the Institute for the Future of Humanity.

Ralph Merkle, co-inventor of public key cryptography, now working on diamond mechanosynthesis, said to start with physics textbooks, most notably the evergreen classic by Halliday and Resnick. You can see his point: if whatever-it-is violates the laws of physics it's not going to happen. That at least separates the kinds of ideas flying around at Convergence and the Singularity Summit from most paranormal claims: people promoting dowsing, astrology, ghosts, or ESP seem to be about as interested in the laws of physics as creationists are in the fossil record.

A sidelight: after years of The Skeptic, I'm tempted to dismiss as fantasy anything where the proponents tell you that it's just your fear that's preventing you from believing their claims. I've had this a lot - ghosts, alien spacecraft, alien abductions, apparently these things are happening all over the place and I'm just too phobic to admit it. Unfortunately, the behavior of adherents to a belief just isn't evidence that it's wrong.

Similarly, an idea isn't wrong just because its requirements are annoying. Do I want to believe that my continued good health depends on emulating Ray Kurzweil and taking 250 pills a day and, a load of injections weekly? Certainly not. But I can't prove it's not helping him. I can, however, joke that it's like those caloric restriction diets - doing it makes your life *seem* longer.

Merkle's other criterion: "Is it internally consistent?" This one's harder to assess, particularly if you aren't a scientific expert yourself.

But there is the technique of playing the man instead of the ball. Merkle, for example, is a cryonicist and is currently working on diamond mechanosynthesis. Put more simply, he's busy designing the tools that will be needed to build things atom by atom when - if - molecular manufacturing becomes a reality. If that sounds nutty, well, Merkle has earned the right to steam ahead unworried because his ideas about cryptography, which have become part of the technology we use every day to protect ecommerce transactions, were widely dismissed at first.

Analyzing language is also open to the scientifically less well-educated: do the proponents of the theory use a lot of non-standard terms that sound impressive but on inspection don't seem to mean anything? It helps if they can spell, but that's not a reliable indicator - snake oil salesmen can be very professional, and some well-educated excellent scientists can't spell worth a damn.

The Risks seminar threw out a useful criterion for assessing scenarios: would it make a good movie? If your threat to civilization can be easily imagined as a line delivered by Bruce Willis, it's probably unlikely. It's not a scientifically defensible principle, of course, but it has a lot to recommend it. In human history, what's killed the most people while we're worrying about dramatic events like climate change and colliding asteroids? Wars and pandemics.

So, where does that leave us? Waiting for deliverables, of course. Even if a goal sounds ludicrous working towards it may still produce useful results. A project like Aubrey de Grey's ideas about "curing aging" by developing techniques for directly repairing damage (or SENS, for Strategies for Engineered Negligible Senescence) seems a case in point. And life extension is the best hope for all of these crazy ideas. Because, let's face it: if it doesn't happen in our lifetime, it was impossible.


Wendy M. Grossman's Web site has an extensive archive of her books, articles, and music, and an archive of all the earlier columns in this series. Readers are welcome to post here, at net.wars home, at her personal blog, or by email to netwars@skeptic.demon.co.uk (but please turn off HTML).

November 7, 2008

Reality TV

The Xerox machine in the second season of Mad Men has its own Twitter account, as do many of the show's human characters. Other TV characters have MySpace pages and Facebook groups, and of course they're all, legally or illegally, on YouTube.

Here at the American Film Institute's Digifest in Hollywood - really Hollywood, with the stars on the sidewalks and movie theatres everywhere - the talk is all of "cross-platform". This event allows the AFI's Digital Content Lab to show off some of the projects it's fostered over the last year, and the audience is full of filmmakers, writers, executives, and owners of technology companies, all trying to figure out digital television.

One of the more timely projects is a remix of the venerable PBS Newshour with Jim Lehrer. A sort of combination of Snopes, Wikipedia, and any of a number of online comment sites, the goal of The Fact Project is to enable collaboration between the show's journalists and the public. Anyone can post a claim or a bit of rhetoric and bring in supporting or refuting evidence; the show's journalistic staff weigh in at the end with a Truthometer rating and the discussion is closed. Part of the point, said the project's head, Lee Banville, is to expose to the public the many small but nasty claims that are made in obscure but strategic places - flyers left on cars in supermarket parking lots, or radio spots that air maybe twice on a tiny local station.

The DCL's counterpart in Australia showed off some other examples. Areo, for example, takes TV sets and footage and turns them into game settings. More interesting is the First Australians project, which in the six-year process of filming a TV documentary series created more than 200 edited mini-documentaries telling each interviewee's story. Or the TV movie Scorched, which even before release created a prequel and sequel by giving a fictional character her own Web site and YouTube channel. The premise of the film itself was simple but arresting. It was based on one fact, that at one point Sydney had no more than 50 weeks of water left, and one what-if - what if there were bush fires? The project eventually included a number of other sites, including a fake government department.

"We go to islands that are already populated," said the director, "and pull them into our world."

HBO's Digital Lab group, on the other hand, has a simpler goal: to find an audience in the digital world it can experiment on. Last month, it launched a Web-only series called Hooking Up. Made for almost no money (and it looks it), the show is a comedy series about the relationship attempts of college kids. To help draw larger audiences, the show cast existing Web and YouTube celebrities such as LonelyGirl15, KevJumba, and sxePhil. The show has pulled in 46,000 subscribers on YouTube.

Finally, a group from ABC is experimenting with ways to draw people to the network's site via what it calls "viewing parties" so people can chat with each other while watching, "live" (so to speak), hit shows like Grey's Anatomy. The interface the ABC party group showed off was interesting. They wanted, they said, to come up with something "as slick as the iPhone and as easy to use as AIM". They eventually came up with a three-dimensional spatial concept in which messages appear in bubbles that age by shrinking in size. Net old-timers might ask churlishly what's so inadequate about the interface of IRC or other types of chat rooms where messages appear as scrolling text, but from ABC's point of view the show is the centrepiece.

At least it will give people watching shows online something to do during the ads. If you're coming from a US connection, the ABC site lets you watch full episodes of many current shows; the site incorporates limited advertising. Perhaps in recognition that people will simply vanish into another browser window, the ads end with a button to click to continue watching the show and the video remains on pause until you click it.

The point of all these initiatives is simple and the same: to return TV to something people must watch in real-time as it's broadcast. Or, if you like, to figure out how to lure today's 20- and 30-somethings into watching television; Newshour's TV audience is predominantly 50- and 60-somethings.

ABC's viewing party idea is an attempt - as the team openly said - to recreate what the network calls "appointment TV". I've argued here before that as people have more and more choices about when and where to watch their favourite scripted show, sports and breaking news will increasingly rule television because they are the only two things that people overwhelmingly want to see in real time. If you're supported by advertising, that matters, but success will depend on people's willingness to stick with their efforts once the novelty is gone. The question to answer isn't so much whether you can compete with free (cue picture of a bottle of water) but whether you can compete with freedom (cue picture of evil file-sharer watching with his friends whenever he wants).


Wendy M. Grossman's Web site has an extensive archive of her books, articles, and music, and an archive of all the earlier columns in this series. Readers are welcome to post here, at net.wars home, at her personal blog, or by email to netwars@skeptic.demon.co.uk (but please turn off HTML).

October 31, 2008

Machine dreams

Just how smart are humans anyway? Last week's Singularity Summit spent a lot of time talking about the exact point at which computer processing power would match that of the human brain, but that's only the first step. There's the software to make the hardware do stuff, and then there's the whole question of consciousness. At that point, you've strayed from computer science into philosophy and you might as well be arguing about angels on the heads of pins. Of course everyone hopes they'll be alive to see these questions settled, but in the meantime all we have is speculation and the snide observation that it's typical that a roomful of smart people would think that all problems can be solved by more intelligence.

So I've been trying to come up with benchmarks for what constitutes artificial intelligence, and the first thing I think is that the Turing test is probably too limited. In it, a judge has to determine which of two typing correspondents is the machine and which the human, That's fine as far as it goes, but one of the consistent threads that un through all this is a noticeable disdain for human bodies.

While our brain power is largely centralized, it still seems to me likely that both its grey matter and the rest of our bodies are an important part of the substrate. How we move through space, how our bodies react and feed our brains is part and parcel of how our minds work, however much we may wish to transcend biology. The fact that we can watch films of bonobos and chimpanzees and recognise our own behaviour in their interactions should show us that we're a lot closer to most animal species than we think - and a lot further from most machines.

For that sort of reason, the Turing test seems limited. A computer passes that test if, when paired against a human, the judge can't tell which is which. At the moment, it seems clear the winner is going to be spambots - some spam messages are already devised cleverly enough to fool even Net-savvy individuals into opening them sometimes. But they're hardly smart - they're just programmed that way. And a lot depends on the capability of the judge - some people even find Eliza convincing, though it's incredibly easy to send off-course into responses that are clearly those of a machine. Find a judge who wants to believe and you're into the sort of game that self-styled psychics like to play.

Nor can we judge a superhuman intelligence by the intractable problems it solves. One of the more evangelist speakers last weekend talked about being able to instantly create tall buildings via nanotechnology. (I was, I'm afraid, irresistibly reminded of that Bugs Bunny cartoon where Marvin pours water on beans to produce instant Martians to get rid of Bugs.) This is clearly just silly: you're talking about building a gigantic building out of molecules. I don't care how many billions of nanobots you have, the sheer scale means it's going to take time. And, as Kevin Kelly has written, no matter how smart a machine is, figuring out how to cure cancer or roll back aging won't be immediate either because you can't really speed up the necessary experiments. Biology takes time.

Instead, one indicator might be variability of response; that is, that feeding several machines the same input - or giving the same machine the same input at different times - produces different, equally valid interpretations. If, for example, you give a 10th grade class Jane Austen's Pride and Prejudice to read and report on, different students might with equal legitimacy describe it as a historical account of the economic forces affecting 18th century women, a love story, the template for romantic comedy, or even the story of the plain sister in a large family whose talents were consistently overlooked until her sisters got married.

In The Singularity Is Near, Ray Kurzweil laments that each human must read a text separately and that knowledge can't be quickly transferred from one to another the way a speech recognition program can be loaded into a new machine in seconds - but that's the point. Our strength is that our intelligences are all different, and we aren't empty vessels into which information is poured but stews in which new information causes varying chemical reactions.

You might argue that search engines can already do this, in that you don't get the same list of hits if you type the same keywords into Google versus Yahoo! versus Ask.com, and if you come back tomorrow you may get a different response from any one of them. That's true. It isn't the kind of input I had in mind, but fair enough.

The other benchmark that's occurred to me so far is that machines will be getting really smart when they get bored.

ZDNet UK editor Rupert Goodwins has a variant on this from when he worked at Sinclair Research. "If it went out one evening, drank too much, said the next morning, 'never again' and repeated the exercise immediately. Truly human." But see? There again: a definition of human intelligence that requires a body.

Wendy M. Grossman's Web site has an extensive archive of her books, articles, and music, and an archive of all the earlier columns in this series. Readers are welcome to post here, at net.wars home, at her personal blog, or by email to netwars@skeptic.demon.co.uk (but please turn off HTML).

October 24, 2008

Living by numbers

"I call it tracking," said a young woman. She had healthy classic-length hair, a startling sheaf of varyingly painful medical problems, and an eager, frequent smile. She spends some minutes every day noting down as many as 40 different bits of information about herself: temperature, hormone levels, moods, the state of the various medical problems, the foods she eats, the amount and quality of sleep she gets. Every so often, she studies the data looking for unsuspected patterns that might help her defeat a problem. By this means, she says she's greatly reduced the frequency of two of them and was working on a third. Her doctors aren't terribly interested, but the data helps her decide which of their recommendations are worth following.

And she runs little experiments on herself. Change a bunch of variables, track for a month, review the results. If something's changed, go back and look at each variable individually to find the one that's making the difference. And so on.

Of course, everyone with the kind of medical problem - diabetes, infertility, allergies, cramps, migraines, fatigue - that medicine can't really solve - has done something like this for generations. Diabetics in particularly have long had to track and control their blood sugar levels. What's different is the intensity - and the computers. She currently tracks everything in an Excel spreadsheet, but what she's longing for is good tools to help her with data analysis.

From what Gary Wolf, the organizer of this group, Quantified Self, says - about 30 people are here for its second meeting, after hours at Palo Alto's Institute for the Future to swap notes and techniques on personal tracking - getting out of the Excel spreadsheet is a key stage in every tracker's life. Each stage of improvement thereafter gets much harder.

Is this a trend? Co-founder Kevin Kelley thinks so, and so does the Washington Post, which covered this group's first meeting. You may not think you will ever reach the stage of obsession that would lead you to go to a meeting about it, but in fact, if the interviews I did with new-style health companies in the past year is any guide, we're going to be seeing a lot of this in the health side of things. Home blood pressure monitors, glucose tests, cholesterol tests, hormone tests - these days you can buy these things in Wal-Mart.

The key question is clearly going to be: who owns your health data? Most of the medical devices in development assume that your doctor or medical supplier will be the one doing the monitoring; the dozens of Web sites highlighted in that Washington Post article hope there's a business in helping people self-track everything from menstrual cycles to time management. But the group in Palo Alto are more interested in self-help: in finding and creating tools everyone can use, and in interoperability. One meeting member shows off a set of consumer-oriented prototypes - bathroom scale, pedometer, blood pressure monitor, that send their data to software on your computer to display and, prospectively, to a subscription Web site. But if you're going to look at those things together - charting the impact of how much you walk on your weight and blood pressure - wouldn't you also want to be able to put in the foods you eat? There could hardly be an area where open data formats will be more important.

All of that makes sense. I was less clear on the usefulness of an idea another meeting member has - he's doing a start-up to create it - a tiny, lightweight recording camera that can clip to the outside of a pocket. Of course, this kind of thing already has a grand, old man in the form of Steve Mann, who has been recording his life with an increasingly small sheaf of devices for a couple of decades now. He was tired, this guy said, of cameras that are too difficult to use and too big and heavy; they get left at home and rarely used. This camera they're working on will have a wide-angle lens ("I don't know why no one's done this") and take two to five pictures a second. "That would be so great," breathes the guy sitting next to me.

Instantly, I flash on the memory of Steve Mann dogging me with flash photography at Computers, Freedom, and Privacy 2005. What happens when the police subpoenas your camera? How long before insurance companies and marketing companies offer discounts as inducements to people to wear cameras and send them the footage unedited so they can study behavior they currently can't reach?

And then he said, "The 10,000 greatest minutes of your life that your grandchildren have to see," and all you can think is, those poor kids.

There is a certain inevitable logic to all this. If retailers, manufacturers, marketers, governments, and security services are all convinced they can learn from data mining us why shouldn't we be able to gain insights by doing it ourselves?

At the moment, this all seems to be for personal use. But consider the benefits of merging it with Web 2.0 and social networks. At last you'll be able to answer the age-old question: why do we have sex less often than the Joneses?


Wendy M. Grossman's Web site has an extensive archive of her books, articles, and music, and an archive of all the earlier columns in this series. Readers are welcome to post here, at net.wars home, at her personal blog, or by email to netwars@skeptic.demon.co.uk (but please turn off HTML).

September 26, 2008

Wimsey's whimsy

One of the things about living in a foreign country is this: every so often the actual England I live in collides unexpectedly with the fictional England I grew up with. Fictional England had small, friendly villages with murders in them. It had lowering, thick fogs and grim, fantastical crimes solvable by observation and thought. It had mathematical puzzles before breakfast in a chess game. The England I live in has Sir Arthur Conan Doyle's vehement support for spiritualism, traffic jams, overcrowding, and four million people who read The Sun.

This week, at the GikIII Workshop, in a break between Internet futures, I wandered out onto a quadrangle of grass so brilliantly and perfectly green that it could have been an animated background in a virtual world. Overlooking it were beautiful, stolid, very old buildings. It had a sign: Balliol College. I was standing on the quad where, "One never failed to find Wimsey of Balliol planted in the center of the quad and laying down the law with exquisite insolence to somebody." I know now that many real people came out of Balliol (three kings, three British prime ministers, Aldous Huxley, Robertson Davies, Richard Dawkins, and Graham Greene) and that those old buildings date to 1263. Impressive. But much more startling to be standing in a place I first read about at 12 in a Dorothy Sayers novel. It's as if I spent my teenaged years fighting alongside Angel avatars and then met David Boreanaz.

Organised jointly by Ian Brown at the Oxford Internet Institute and the University of Edinburgh's Script-ed folks, GikIII (prounounced "geeky") is a small, quirky gathering that studies serious issues by approaching them with a screw loose. For example: could we control intelligent agents with the legal structure the Ancient Romans used for slaves (Andrew Katz)? How sentient is a robot sex toy? Should it be legal to marry one? And if my sexbot rapes someone, are we talking lawsuit, deactivation, or prison sentence (Fernando Barrio)? Are RoadRunner cartoons all patent applications for devices thought up by Wile E. Coyote (Caroline Wilson)? Why is The Hound of the Baskervilles a metaphor for cloud computing (Miranda Mowbray)?

It's one of the characteristics of modern life that although questions like these sound as practically irrelevant as "how many angels, infinitely large, can fit on the head of a pin, infinitely small?", which may (or may not) have been debated here seven and a half centuries ago, they matter. Understanding the issues they raise matters in trying to prepare for the net.wars of the future.

In fact, Sherlock Holmes's pursuit of the beast is metaphorical; Mowbray was pointing out the miasma of legal issues for cloud computing. So far, two very different legal directions seem likely as models: the increasingly restrictive EULAs common to the software industry, and the service-level agreements common to network outsourcing. What happens if the cloud computing company you buy from doesn't pay its subcontractors and your data gets locked up in a legal battle between them? The terms and conditions in effect for Salesforce.com warn that the service has 30 days to hand back your data if you terminate, a long time in business. Mowbray suggests that the most likely outcome is EULAs for the masses and SLAs at greater expense for those willing to pay for them.

On social networks, of course, there are only EULAs, and the question is whether interoperability is a good thing or not. If the data people put on social networks ("shouldn't there be a separate disability category for stupid people?" someone asked) can be easily transferred from service to service, won't that make malicious gossip even more global and permanent? A lot of the issues Judith Rauhofer raised in discussing the impact of global gossip are not new to Facebook: we have a generation of 35-year-olds coping with the globally searchable history of their youthful indiscretions on Usenet. (And WELL users saw the newly appointed CEO of a large tech company delete every posting he made in his younger, more drug-addled 1980s.) The most likely solution to that particular problem is time. People arrested as protesters and marijuana smokers in the 1960s can be bank presidents now; in a few years the work force will be full of people with Facebook/MySpace/Bebo misdeeds and no one will care except as something laugh at drunkenly late out in the pub.

But what Lilian Edwards wants to know is this: if we have or can gradually create the technology to make "every ad a wanted ad" - well, why not? Should we stop it? Online marketing is at £2.5 billion a year according to Ofcom, and a quarter of the UK's children spend 22 hours a week playing computer games, where there is no regulation of industry ads and where Web 2.0 is funded entirely by advertising. When TV and the Internet roll together, when in-game is in-TV and your social network merges with megamedia, and MTV is fully immersive, every detail can be personalized product placement. If I grew up five years from now, my fictional Balliol might feature Angel driving across the quad in a Nissan Prairie past a billboard advertising airline tickets.

Wendy M. Grossman's Web site has an extensive archive of her books, articles, and music, and an archive of all the earlier columns in this series. Readers are welcome to post here, at net.wars home, at her personal blog, or by email to netwars@skeptic.demon.co.uk (but please turn off HTML).

September 5, 2008

Return of the browser wars

It was quiet, too quiet. For so long it's just been Firefox/Mozilla/Netscape, Internet Explorer, and sometimes Opera that it seemed like that was how it was always going to be. In fact, things were so quiet that it seemed vaguely surprising that Firefox had released a major update and even long-stagnant Internet Explorer has version 8 out in beta. So along comes Chrome to shake things up.

The last time there were as many as four browsers to choose among, road-testing a Web browser didn't require much technical knowledge. You loaded the thing up, pointed it at some pages, and if you liked the interface and nothing seemed hideously broken, that was it.

This time round, things are rather different. To really review Chrome you need to know your AJAX from your JavaScript. You need to be able to test for security holes, and then discover more security vulnerabilities. And the consequences when these things are wrong are so much greater now.

For various reasons, Chrome probably isn't for me, quite aside from its copy-and-paste EULA oops. Yes, it's blazingly fast and I appreciate that because it separates each tab or window into its own process it crashes more gracefully than its competitors. But the switching cost lies less in those characteristics than in the amount of mental retraining it takes to adapt your way of working to new quirks. And, admittedly based on very short acquaintance, Chrome isn't worth it now that I've reformatted Firefox 3's address bar into a semblance of the one in Firefox 2. Perhaps when Chrome is a little older and has replaced a few more of Firefox's most useful add-ons (or when I eventually discover that Chrome's design means it doesn't need them).

Chrome does not do for browsers what Google did for search engines. In 1998, Google's ultra-clean, quick-loading front page and search results quickly saw off competing, ultra-cluttered, wait-for-it portals like Altavista because it was such a vast improvement. (Ironically, Google now has all those features and more, but it's smart enough to keep them off the front page.)

Chrome does some cool things, of course, as anything coming out of Google always has. But its biggest innovation seems to be more completely merging local and global search, a direction in which Firefox 3 is also moving, although with fewer unfortunate consequences. And, as against that, despite the "incognito" mode (similar to IE8) there is the issue of what data goes back to Google for its coffers.

It would be nice to think that Chrome might herald a new round of browser innovation and that we might start seeing browsers that answer different needs than are currently catered for. For example: as a researcher I'd like a browser to pay better attention to archiving issues: a button to push to store pages with meaningful metadata as well as date and time, the URL the material was retrieved from, whether it's been updated since and if so how, and so on. There are a few offline browsers that sort of do this kind of thing, but patchily.

The other big question hovering over Chrome is standards: Chrome is possible because the World Wide Web Consortium has done its work well. Standards and the existence of several competing browsers with significant market share has prevented any one company from seizing control and turning the Web into the kind of proprietary system Tim Berners-Lee resisted from the beginning. Chrome will be judged on how well it renders third-party Web pages, but Google can certainly tailor its many free services to work best with Chrome - not so different a proposition from the way Microsoft has controlled the desktop.

Because: the big thing Chrome does is bring Google out of the shadows as a competitor to Microsoft. In 1995, Business Week ran a cover story predicting that Java (write once, run on anything) and the Web (a unified interface) could "rewrite the rules of the software industry". Most of the predictions in that article have not really come true - yet - in the 13 years since it was published; or if they have it's only in modest ways. Windows is still the dominant operating system, and Larry Ellison's thin clients never made a dent in the market. The other big half of the challenge to Microsoft, GNU/Linux and the open-source movement, was still too small and unfinished.

Google is now in a position to deliver on those ideas. Not only are the enabling technologies in place but it's now a big enough company with reliable enough servers to make software as a Net service dependable. You can collaboratively process your words using Google Docs, coordinate your schedules with Google Calendar, and phone across the Net with Google Talk. I don't for one minute think this is the death of Microsoft or that desktop computing is going to vanish from the Earth. For one thing, despite the best-laid cables and best-deployed radios of telcos and men, we are still a long way off of continuous online connectivity. But the battle between the two different paradigms of computing - desktop and cloud - is now very clearly ready for prime time.

Wendy M. Grossman's Web site hasn extensive archive of her books, articles, and music, and an archive of all the earlier columns in this series. Readers are welcome to post here, at net.wars home, at her personal blog, or by email to netwars@skeptic.demon.co.uk (but please turn off HTML).

June 6, 2008

The Digital Revolution turns 15

"CIX will change your life," someone said to me in 1991 when I got a commission to review a bunch of online systems and got my first modem. At the time, I was spending most or all of every day sitting alone in my house putting words in a row for money.

The Net, Louis Rossetto predicted in 1993, when he founded Wired, would change everybody's lives. He compared it to a Bengali typhoon. And that was modest compared to others of the day, who compared it favorably to the discovery of fire.

Today, I spend most or all of every day sitting alone in my house putting words in a row for money.

But yes: my profession is under threat, on the one hand from shrinkage of the revenues necessary to support newspapers and magazines - which is indeed partly fuelled by competition from the Internet - and on the other hand from megacorporate publishers who routinely demand ownership of the copyrights freelances used to resell for additional income - a practice that the Internet was likely to largely kill off anyway. Few have ever gotten rich from journalism, but freelance rates haven't budged in years; staff journalists get very modest raises and for those they are required to work more hours a week and produce more words.

That embarrassingly solipsistic view aside, more broadly, we're seeing the Internet begin to reshape the entertainment, telecommunications, retail, and software industries. We're seeing it provide new ways for people to organize politically and challenge the control of information. And we're seeing it and natural laziness kill off our history: writers and students alike rely on online resources at the expense of offline archives.

Wired was, of course, founded to chronicle the grandly capitalized Digital Revolution, and this month, 15 years on, Rossetto looked back to assess the magazine's successes and failures.

Rossetto listed three failures and three successes. The three failures: history has not ended; Old Media are not dead (yet); and governments and politics still thrive. The three successful predictions: the long boom; the One Machine, a man/machine planetary consciousness; that technology would change the way we relate to each other and cause us to reinvent social institutions.

I had expected to see the long boom in the list of failures, and not just because it was so widely laughed at when it was published. Rossetto is fair to say that the original 1997 feature was not invalidated by the 2000 stock market bust. It wasn't about that (although one couldn't resist snickering about it as the NASDAQ tanked). Instead, what the piece predicted was a global economic boom covering the period 1980 to 2020.

Wrote Peter Schwartz and Peter Leyden, "We are riding the early waves of a 25-year run of a greatly expanding economy that will do much to solve seemingly intractable problems like poverty and to ease tensions throughout the world. And we'll do it without blowing the lid off the environment."

Rossetto, assessing it now, says, " There's a lot of noise in the media about how the world is going to hell. Remember, the truth is out there, and it's not necessarily what the politicians, priests, or pundits are telling you."

I think: 1) the time to assess the accuracy of an article outlining the future to 2020 is probably around 2050; 2) the writers themselves called it a scenario that might guide people through traumatic upheavals to a genuinely better world rather than a prediction; 3) that nonetheless, it's clear that the US economy, which they saw as leading the way has suffered badly in the 2000s with the spiralling deficit and rising consumer debt; 4) that media alarm about the environment, consumer debt, government deficits, and poverty is hardly a conspiracy to tell us lies; and 5) that they signally underestimated the extent to which existing institutions would adapt to cyberspace (the underlying flaw in Rossetto's assumption that governments would be disbanding by now).

For example, while timing technologies is about as futile as timing the stock market, it's worth noting that they expected electronic cash to gain acceptance in 1998 and to be the key technology to enable electronic commerce, which they guessed would hit $10 billion by 2000. Last year it was close to $200 billion. Writing around the same time, I predicted (here) that ecommerce would plateau at about 10 percent of retail; I assumed this was wrong, but it seems that it hasn't even reached 4 perecent yet, though it's obvious that, particularly in the copyright industries, the influence of online commerce is punching well above its statistical weight.

No one ever writes modestly about the future. What sells - and gets people talking - are extravagant predictions, whether optimistic or pessimistic. Fifteen years is a tiny portion even of human history, itself a blip on the planet. Tom Standage, writing in his 1998 book The Victorian Internet, noted that the telegraph was a far more radically profound change for the society of its day than the Internet is for ours. A century from now, the Internet may be just as obsolete. Rossetto, like the rest of us, will have to wait until he's dead to find out if his ideas have lasting value.

Wendy M. Grossman's Web site has an extensive archive of her books, articles, and music, and an archive of all the earlier columns in this series. Readers are welcome to post here, at net.wars home, at her personal blog, or by email to netwars@skeptic.demon.co.uk (but please turn off HTML).

January 11, 2008

Beyond biology

"Will we have enough food?"

Last Saturday (for an article in progress for the Guardian), I attended the monthly board meeting at Alcor, probably the largest of the several cryonics organizations. Cryonics: preserving a newly deceased person's body in the hope that medical technology will improve to the point where that person can be warmed up, revived, and cured.

I was the last to arrive at what I understand was an unusually crowded meeting: fifteen, including board members, staffers, and visitors. Hence the chair's anxious question.

The conference room has a window at one end that looks into a mostly empty concrete space at a line of giant cylinders, some gleaming steel, some dull aluminum. These "dewars" are essentially giant Thermos bottles, and they are the vessels in which cryopreserved patients are held. Each dewar can hold up to nine patients – four whole bodies, head down, and five neuro patients in a column down the middle.

There is a good reason to call these cryopreserved Alcor members "patients". If the cryonics dream ever comes to fruition, they will not have been dead now. And in any case, calling them patients has the same function as naming your sourdough starter: it reminds you that here is something that cannot survive without your responsible care.

To Alcor's board and staff, these are often personal friends. A number have their framed pictures on the board room wall, with the dates of their birth and cryopreservation. It was therefore a little eerie to realize that those visible dewars were, mostly, occupied.

I think the first time I ever heard of anything like cryonics was Woody Allen's movie Sleeper. Reading about it as a serious proposition came nearly 20 years later, in Ed Regis's 1992 book Great Mambo Chicken and the Transhuman Condition. Regis's book, which I reviewed for New Scientist, was a vivid ramble through the outer fringes of science, which he dubbed "fin-de-siècle hubris".

My view hasn't changed: since cremation and burial both carry a chance of revival of zero, cryonics has to do hardly anything to offer better odds, no matter how slight. But it remains a contentious idea. Isaac Asimov, for example, was against it, at least for himself. The science fiction I read as a teenager was filled with overpopulated earths covered in giant blocks of one-room apartments and people who lived on synthetic food because there was no longer the space or ability to grow enough of the real stuff. And we're going to add long-dead people as well?

That kind of issue comes up when you mention cryonics. Isn't it selfish? Or expensive? Or an imposition on future generations? What would the revived person would live on, given their outdated skills. Supposing you wake up a slave?

Many of these issues have been considered, if not by cryonicists themselves for purely practical reasons then by sf writers. Robert A. Heinlein's 1957 book The Door Into Summer had its protagonist involuntarily frozen and deposited into the future with no assets and no employment prospects, given that his engineering background was 30 years out of date. Larry Niven's 1991 short story "Rammer" had its hero revived into the blanked body of a criminal and sent out as a spaceship pilot by a society that would have calmly vaped his personality and replaced it with the next one if he were found unsuitable (Niven was also, by the way, the writer who coined the descriptor "corpsicle" for the cryopreserved). Even Woody Allen's Miles Monroe woke up in danger.

The thing is, those aren't reasons for cryonicists not to try to make their dream a reality. They are arguments for careful thought on the part of the cryonics organizations who are offering cryopreservation and possible revival as services. And they do think about it, in part because the people running those organizations expect to be cryopreserved themselves The scientist and Alcor board member Ralph Merkle, in an interview last year, pointed out that the current board chooses its successors with great care, "Because our lives will depend on selecting a good group to continue the core values."

Many of them are also bad aarguments. Most people, given their health, want their lives to continue; if they didn't, we'd be awash in suicides. If overpopulation is the problem, having children is just as selfish a way of securing immortality as wanting longer life for oneself. If burdening future generations is the problem, doing so by being there is hardly worse than using up all the planet's resources in our lifetime, leaving our descendants to suffer the consequences unaided. Nor is being uncertain of the consequences a reason: human history is filled with technologies we've developed on the basis that we'd deal with the consequences as they arose. Some consequences were good, some bad; most technologies have a mix of the two.

After the board meeting ended, several of those present and I went on talking about just these issues over lunch.

"We won't be harder to deal with than a baby," one of them said. True, but there is a much bigger biological urge to reproduce than there is to revive someone who was pronounced dead a century or two ago.

"We are kind of going around biology," he admitted.

Only up to a point: there was enough food.

Wendy M. Grossman’s Web site has an extensive archive of her books, articles, and music, and an archive of all the earlier columns in this series. Readers are welcome to post here, at net.wars home, at her personal blog, or by email to netwars@skeptic.demon.co.uk (but please turn off HTML).